When Should I Use a Devil's Advocate?

Communication is the lifeblood of every business and organization. Individuals or organizations who communicate well have the capacity to motivate, inspire, lead, sell, build confidence and foster trust. If you want to be optimally persuasive, your arguments should be tested. Here are five situations in which a Devil's Advocate could serve you well.

  • Policy Advocacy
  • Media Statements
  • Crisis Management
  • Advertising and Public Relations
  • Strategic Planning